Media/Impact : An Introduction to Mass Media - Text Only by Shirley Biagi

Business & Money | Skills
Media/Impact : An Introduction to Mass Media - Text Only
Title:
Media/Impact : An Introduction to Mass Media - Text Only
Author:
Shirley Biagi
ISBN:
0006107540
ISBN13:
978-0006107545
Size PDF:
1682 kb
Size epub:
1399 kb
Publisher:
Thomson; Wadsworth; 7th edition (2005)
Language:
English
Other formats:
pdf, odf, mobi, cb7, azw, lit, ibooks
Rating:
4.3
Votes:
309

Consistently praised for its engaging writing style, currency, and visual appeal, Media Impact introduces students to the basic mass media channels -- newspapers, magazines, electronic media, and the Internet -- in a manner that gets students excited and teaches them the impact of the media on individuals and society. Biagi includes a focused examination of the history, ethics, cultural and social implications, regulation, and technology that surrounds and controls the media. Now with more incorporation of new technologies in every chapter, the text features a student study guide with chapter outlines and sample quizzes, video exercises, and a variety ofactivities that encourage students to interact with media and build their critical thinking skills.

Media/Impact : An Introduction to Mass Media - Text Only by Shirley Biagi - free download